The Major Gift Catalyst Course is the most practical online learning tool to make you a more organized and effective fundraiser. If you want to jumpstart your frontline fundraising career and learn practical methods to guide donors through the philanthropy cycle – this course is for you! Packed with tools, exercises and insightful discussions, every session will combine theorical knowledge with practical applications customized to your unique situation.
Over the course of 8 weeks you’ll learn to:
• Build and organize a portfolio of potential donors
• Organize and research information on your donors to create strategic cultivation plans
• Secure donor visits and maximize your interactions during a visit
• Build a case for support and make major gift asks
• Enhance your major gift work by including planned giving and other tools in your arsenal
• Position yourself for success and manage your career one major gift at a time
Become a major gift ninja today, and dedicate some time on mastering the art and science of major gift fundraising!
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Major Gift Catalyst
Major Gift Catalyst
The Major Gift Catalyst Course is the most practical online learning tool to make you a more organized and effective fundraiser. If you want to jumpstart your frontline fundraising career and learn practical methods to guide donors through the philanthropy cycle – this course is for you! Packed with tools, exercises and insightful discussions, every session will combine theoretical knowledge with practical applications customized to your unique situation.
$749.00
Instructor
Mariya Yurukova, MBA, CFRE
There is an art and a science to fundraising. My approach combines the subtle art of relationship building with the science of a systematic, organized and strategic lens on doing the right thing the right way. With more than 15 years of experience in fundraising, I have had the privilege to raise over $20 million for the organizations I represent and have worked on gifts ranging from millions to direct marketing campaigns for first time donors. I have transformed dormant portfolios, built brand new ones and doubled or tripled fundraising results in less than a year every time.
My educational background includes a B.A. in Psychology and an MBA with a concentration in Marketing, both from Brock University. This combination of in-depth understanding of human behaviour along with understanding of organizations and marketing allows for a strategic approach to fundraising that takes organizations’ strengths and weaknesses into consideration while focusing on human-level impact and return on effort.
Reviews
“For me the Major Gifts Catalyst course was packed with much needed advice on how to be successful in MG with pipeline organisational tips, proposal writing and securing donor meetings. The real life examples and handouts helped put the learning into practice.” – Deloan D’sa, Development Officer
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$249.00 Buy NowThe non-profit industry is changing forever and becoming increasingly more virtual. How we interact with our audience will not be the same any time soon, so it is time to adapt our donor cultivation activities.
Learn how to transform your current cultivation and fundraising activities for a virtual world. In this 2-week course, you will create cultivation strategies, adapt existing activities and create new born-virtual activities. This course includes step-by-step guides, templates and 1:1 coaching sessions.
By the end of this course you will be more strategic in adapting to your new reality, and more effective at creating new engagement opportunities for your donors.
